Content – Context
Before diving
deep let’s start with a definition from Cambridge Dictionary:
Content “information, images, video, etc. that are included as part of something
such as a website”
Context “the situation within which something exists or happens, and that can
help explain it“
Fascinating connected
words that have shaped my entire life. Specifically throughout my business
career during which I regularly presented facts & figures. These have repeatedly
been leveraged by the surrounding circumstances. Without the context the
content may have no meaning like date/time/location or market dynamics at the
instant of identification. Therefore I treat both concepts with intriguing admiration.
They are
delicately interconnected and understanding both concepts will deliver meaning
to what needs to be achieved.
Accuracy of
content has regularly depended on the preciseness and sharpness of information
gathered. Whether being an analysis of trends already happened in the past or a
prediction of the future to come. This could be a business proposal delivery
where an investment decision is to be taken. It could be admiring a beautiful
masterpiece trying to figure out the expressions. Content may be clear at first
yet each and every one would be observing a dissimilar version of the same
phenomenon.
Therefore it
would be absolutely crucial to reflect the reality with certainty. Not
forgetting it is the audience who will perceive their own versions of context.
Once the context, is reshaped in the minds of listener or watchers, its
influence on the content may blur the actual image that is planned to be
conveyed. Every individual will generate their own illusion of certainty.
Consequently
it is wise to prepare so to understand who the recipients are before
dispatching any material. Participants’ back ground will certainly reveal some
of their insides and biases. Tuning one’s subject matter with respect to a group
of attendees desire should not be regarded as a divergent path. It should not
be treated as an ability to be able to reframe reality which has never changed
in the first place.
I have
personally witnessed indistinguishable stories on the surface however with very
different versions in the reflections. Content was similar yet the context is modified
or remodelled successes to failures and wise versa. I remember being cautious
while observing carefully to what I am facing. Sensing my own thoughts may manipulate
my realisation of described information.
Thus whenever
a time approaches to emphasise a point on stage the moment needs to be
envisioned as an opportunity. Later to be celebrated as a convincing experience
which can be repeated over and over again. Therefore once exposed to the
awareness of behaviour knowledge, deciphering both context and content creation
should be a piece of cake.
Nevertheless
adjusting context & content it is not meant to be a tool to fabricate
misleading or improper foresight. On the other hand if the approach is not challenged
then the scale will be tilted towards a perfect solution which may not fulfil
all the objectives.
As a summary
designing a content under the umbrella of context needs a prudent attention. One
should never assume everything goes as long as the context satisfies the
meeting attendees. Bear in mind the quality of vigilant collection of facts
within the content matters the most.
Sincerely, I
found it very difficult to describe this captivating argument.
Let me hear
your thoughts.
Best wishes.
